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About Us

What Sets Us Apart

Sam Pak started in the appliance business at 17 years old, delivering and installing appliances. Years later, after owning his own retail store, he in 1995, thought there was a better way.

To improve the customer's experience, Pak began to connect directly and coordinate with the appliance manufacturer using a top-down approach rather than bottom up traditional retail. The result was less staff (No merchandising Department begging for deals) and better deals for the customer such as an out-of-box product. Now, a quarter-of-a-century later he and Appliance Direct have become a mainstay in the central Florida area.

You can be confident that when you purchase at Appliance Direct, you are getting the best overall value in town. Items are displayed thoughtfully, waiting for you to explore and find the next addition for your home. Whether it's just a microwave or a kitchen package, we look forward to helping you fulfill your dreams of a beautiful home.

Visit Us
Appliance Direct Owner
  • Established in 1995
  • Various locations within the Central Florida region
  • Deliveries Each Week
  • Shop Local and Save! We offer the best prices on quality appliances
  • It’s our mission to provide you with quality service that you won’t receive from our competitors